Mad in Italy Triumphs at the Graziella Pagni Eyewear Award 2023

We’re thrilled to share some exciting news that fills us with pride: Mad in Italy has won first prize in the Fashion category at the prestigious Graziella Pagni Eyewear Award 2023, thanks to our acetate model De Sica.

Held annually in Florence, the competition celebrates excellence in eyewear design, recognizing creativity, research, and innovation in the world of eyewear. Being selected as the winner among so many top brands is a significant milestone for us and a meaningful recognition of our work and vision.

The De Sica model stands out for its contemporary design, bold lines, layered transparency effects, and use of premium materials. With our slogan “Show Your Madness”, we celebrate the individuality and creative audacity of those who choose to stand out through details that make all the difference.

This award is more than just a trophy—it's a powerful motivation to keep innovating and improving every day, while staying true to the values that drive us: creativity, authenticity, and attention to detail.

A big thank you goes to all our collaborators, whose dedication and skill make each new collection possible. And of course, thank you to our loyal customers who continue to support us.